The Great CV Showdown
Can YOU spot the difference?
Thabo "T-Money" Molefe
🎯 CAREER OBJECTIVE
I am a hard-working individual who is looking for an opportunity to grow and develop my skills in a dynamic environment. I am a team player who is also able to work independently. I have excellent communication skills and I am very passionate about success. I want to work for a company that values its employees and offers opportunities for advancement. I believe I would be a great asset to your organization.
MY LIFE STORY
I was born in Polokwane, Limpopo in 1995. My family moved to Johannesburg when I was 7 years old where I attended primary school. I have always been a hard worker and my teachers always said I was destined for great things. In high school I was part of the rugby team and I learned the value of teamwork. After matric, I went to university where I studied hard and graduated with my degree. My uncle once met Nelson Mandela at a function in 1998 which inspired me to be great.
EDUCATION 📚
High School: Soweto Secondary School (2009-2013)
Matric Certificate - Subjects: English (60%), Mathematics (55%), Life Orientation (80%), Physical Science (58%), Geography (62%), Afrikaans (50%), Life Sciences (65%)
University: University of Johannesburg (2014-2017)
Bachelor of Commerce in Marketing
Passed all my subjects (eventually)
WORK EXPERIENCE 💼
Sales Assistant - Pick n Pay (Jan 2018 - Dec 2019)
- Responsible for helping customers
- Did some admin stuff
- Worked on the till sometimes
- Reported to manager
Marketing Person - Some Company (Jan 2020 - Aug 2022)
- Did marketing things
- Made posts on social media
- Helped with campaigns
- Other duties as assigned
SKILLS ⭐
• Hard worker • Team player • Good with people • Microsoft Word • Breathing • Walking • Can use a computer • Speaking • Listening • Time management • Problem solving • Good communication • Works well under pressure • Attention to detail • Flexible • Reliable • Honest • Trustworthy • Punctual
REFERENCES 📞
Available upon request
(Also my mom says I'm great)
Please consider me for this position. I really need this job. Thank you and God bless.
Thabo Molefe
Professional Summary
Results-driven marketing professional with 5+ years of experience developing and executing integrated digital campaigns that drive brand awareness and revenue growth. Proven track record of increasing social media engagement by 250% and generating R2.3M in sales through targeted content strategies. Seeking to leverage expertise in digital marketing and analytics to drive growth at a forward-thinking organization.
Professional Experience
Digital Marketing Specialist
Jan 2020 - PresentAcme Digital Solutions, Johannesburg
- • Increased social media engagement by 250% over 18 months through data-driven content strategy and A/B testing across Facebook, Instagram, and LinkedIn platforms
- • Generated R2.3M in direct sales revenue by developing and managing 15+ integrated digital campaigns for B2C clients in retail and FMCG sectors
- • Reduced customer acquisition cost by 35% by optimizing Google Ads campaigns and implementing advanced audience targeting techniques
- • Led a team of 3 junior marketers, providing training and mentorship that resulted in 40% improvement in campaign performance metrics
Marketing Coordinator
Jan 2018 - Dec 2019Retail Innovations SA, Sandton
- • Managed end-to-end execution of 8 product launch campaigns, contributing to 22% increase in year-over-year sales
- • Developed email marketing strategy that achieved 28% open rate and 6.5% CTR, exceeding industry benchmarks by 45%
- • Coordinated with external agencies and internal stakeholders to deliver 20+ marketing projects on time and within budget
Education
Bachelor of Commerce in Marketing
University of Johannesburg
Technical Skills
Marketing Tools: Google Ads, Facebook Business Manager, Mailchimp, HubSpot, Hootsuite
Analytics: Google Analytics (GA4), Data Studio, SEMrush, Hotjar
Design: Canva, Adobe Creative Suite (Photoshop, Illustrator)
Technical: HTML/CSS (Basic), Excel (Advanced - Pivot Tables, VLOOKUP)
Certifications
- • Google Ads Search Certification (2023)
- • HubSpot Inbound Marketing Certification (2022)
- • Facebook Blueprint Certification (2021)
